61. Rebranding your small business

This week’s guest is the first time I’ve spoken to an extrovert on the podcast! Kate Curry is the Founder and Creative Director of Cudos Creative. As an extrovert herself, she has learnt a lot about her personality style and that of her introverted team members and shares what she’s learnt about how to ensure everyone is working at their best.   As a branding expert, Kate undertook the rebranding of her own business last year and she talks openly about the challenges and the benefits of that process.   Find Kate at www.cudoscreative.co.uk or www.linkedin.com/in/kate-curry-cudos/   She recommended The E-myth revisited and Built to Sell. Find them all on the Marketing for Introverts reading list   The book “Marketing for Introverts, How to love it, plan it and do it so you can quietly (and successfully) promote your business in a noisy world” is available to buy on Amazon https://www.amazon.co.uk/Marketing-Introverts-quietly-successfully-business/dp/B0CJKY81WD   Connect with Jenny on LinkedIn - www.linkedin.com/in/jennyprocter/