Our Best and Worst Ideas for Industry Events

How do you make an industry event a worthy investment for your business? Can you prepare ahead of time to see an ROI? What should you avoid doing when you’re attending an event? In this episode of MakingChips—with IMTS fresh on our minds—we talk about the dos and don’ts for industry events. You have to be strategic because if you’re not making chips, you’re not making money. BAM! – Nick Segments [1:09] What’s happening in our lives [4:42] Hear our manufacturing news [9:49] What we’re reading right now [11:37] The ROI of industry events [15:27] Craft a social media campaign [16:47] Set appointments ahead of time [18:12] Prepare specific questions [19:32] Bring a guest with you [21:12] The “don’ts” you need to avoid Resources mentioned on this episode Kiplinger Letter Good to Great The 7 Habits of Highly Effective People Extreme Ownership: How U.S. Navy SEALs Lead and Win Selling the Price Increase The Terminal List ProShop ERP Connect With MakingChips www.MakingChips.com On Facebook On LinkedIn On Instagram On Twitter On YouTube

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Manufacturing is challenging, but if you are connected to a community of leaders, you can elevate your skills, solve your problems and grow your business! MakingChips was launched in 2014 to equip and inspire the metalworking nation. Hundreds of episodes and a million downloads later, it’s an industry-leading source of information, inspiration, and entertainment for manufacturing leaders of all types. It’s hosted by Jason Zenger and Nick Goellner, two multi-generational manufacturing leaders, and they’re joined by a rotating panel of expert guests – including Titan Gilroy (TITANS of CNC), John Saunders (NYC CNC), Mark TerryBerry (Haas Automation), and many more. Join us as we tackle the topics that keep you up at night - leadership, operations, technology, growth, workforce development and culture.