1. The Top 3 Mistakes Offline Business Owners Make When Launching Their Digital Course

Welcome to the very first episode of Make The Shift! To kick things off, we're talking all about transforming your expertise, passions, and specialties into a digital course so that you can leverage what you have to serve more people, make more money, and create the freedom that you so desire.   Even if you have been teaching or working with clients 1:1 for a long time, you have to think about things differently when you move online. A launch is so much more than your course content and an enrollment page. It's all about getting crystal clear on who you are speaking to and reaching new people.   For full show notes, head to destineeberman.com/podcast.  Connect with Destinee on Instagram @desberman.