87: Engaging Your Target Audience With LinkedIn Video with Paul McDermott

With almost 900 million members on LinkedIn, it’s natural to feel overwhelmed with creating video content that connects and converts. However, the secret to successful video marketing is to focus on creating video for YOUR target audience. Paul McDermott is no stranger to world of video content creation. He’s an award-winning filmmaker, video producer, & agency owner of Social Video HQ and the Founder of Video Connect. For more information: videoeasypeasy.com Gillian Whitney linkedin.com/in/gillianwhitney Paul McDermott linkedin.com/in/paulmcdermottsocialvideohq