Crossing Over: From Top Producer to Wealth Builder w/Noah Ostroff

After we become top producing agents and team owners, the next step is building wealth and a legacy. What thoughts and activities have to shift in order to take our businesses to this next level? Does our lead generation have to change as we start focusing on wealth-building? What can we do to make our lead generation time more valuable?  On this episode, Noah Ostroff shares how he’s built a business that sells 3,000 homes a year, and how he multiplied the impact of his prospecting.   My definition of wealth is having at least $1 more of passive income than personal expenses. -Noah Ostroff   Takeaways + Tactics Anything you do with marketing has about 6-9 months before someone else copies it, and it becomes ineffective. Use a segment of your prospecting time to go after absentee owners, because those are easy presentations you can do over the phone. As we grow from producer to wealth builder, the lead generating process doesn’t change, but the nature of relationships we hunt for does.   At the start of the show, Noah shared his journey and how he strategically leveled up from one-to-one deals to one-to-many deals. He shared the outbound lead gen strategy he used. Next, we talked about the ways Noah had to shift his thinking and activities to become a wealth builder, as well as how to uncover that kinds of relationships that will have the most impact on your wealth. We also discussed; Why we have to constantly tweak our marketing The power of getting the fundamentals right The importance of focusing on your strengths The basis of building wealth is the ability to increase our passive income earning ability, and a key of shifting from agent to entrepreneur is understanding that you have to level up in the deals you’re making. Noah started getting more out of his time and money, by prospecting for multiple deals where he used to prospect for one. He went from working with homeowners to home builders who have up to 10 listings at once, and he’s leveled up continuously since then. He Focused on the people making the most inventory being more efficient with his time, and instead of prospecting for listings, he started prospecting for people, talent and relationships.   Guest Bio- Noah is the CEO at PhillyLiving. Since its formation, the PhillyLiving Team has both set and broken records time and time again, including “Most Number of Buyer Controlled Sales” “Most Total Units Sold”. and have earned some of the highest awards offered, including “International Presidential Elite Team”(2010), “International Presidential Premier Team” (2011, 2012, 2013). The team most recently earned the Society of Excellence Award, which is given to less than 50 agents in the entire country. Go to http://www.choosetoworkhere.com/ and https://www.linkedin.com/in/phillyliving/ for more information or email [email protected].