Why Content Strategy Is A Key Element of Digital Transformation, with Greg Verdino (MDE193)

Minter Dialogue Episode #193 — This interview is with Greg Verdino, business futurist, author, pundit, speaker and leading authority on digital transformation. Greg is also managing partner and chief strategist at Verdino & Co, a consultancy that helps companies create content-driven digital experiences. In this conversation, we discuss the state of digital transformation, the definition and execution of a content strategy, why and how it can be an important of your digital transformation process, as well as the future of content. Meanwhile, please send me your questions as an audio file (or normal email) to [email protected]; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter.  Support the show (https://www.patreon.com/minterdial)