Men’s Wearhouse: Leveraging Decades of Experience, Innovating To Engage the Next Generation of Loyal Customers

Leaders in Customer Loyalty, Powered by Loyalty360 - Ein Podcast von Loyalty360

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Send us a Text Message.Men’s Wearhouse was founded in 1973 in Houston, TX, by George Zimmer. With a background in men’s clothing, Zimmer grew the business — organically and through a series of acquisitions. Most people are familiar with Men’s Wearhouse from its unforgettable commercials in the 90s and early 2000s guaranteeing customers that they were “going to like the way they looked.” Decades later, positive associations with the brand continue because of those commercials. Significan...

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