Offline Marketing: Profitable Customer Acquisition with Off The Page Ads

Paul Hendrick is the owner of DJH Advertising and Catalogues. He has nearly 40 years award-winning experience helping mail order brands (both startups and established distance selling power houses!) drive sales with catalogues and off the page advertising.Discover everything you need to know about Off The Page advertising including, exactly what it is, what ads work best, how much it costs, potential return - and how to get started. These are basically offline Facebook Ads - but with higher profitability.Get all the links and resources we mention at KeepOptimising.comEpisode sponsored by Klaviyo

Om Podcasten

We spend each month focusing in on one marketing method - maybe Email or SEO or Google Ads or Facebook Ads. In our weekly episodes, we go deep into a different area of the marketing method we’re focused on, with a guest selected because they are an expert in their field AND because they have a specific tactic or approach you NEED to know about. That means for the whole month you’re getting ideas about ONE THING, and you can focus your optimisation time along with us on that one marketing method. - This month = Affiliate Marketing - Next month = Storytelling Previous topics you can listen to right now: SEO, Email marketing, Black Friday, Facebook Ads, Marketing Foundations, Content Marketing, Organic Social Media, Google Ads, TikTok, & Improving Conversion Rates You can hear a new episode for free every Wednesday. Each episode lasts about 30-45 minutes and is audio only. AND at the end of each month we also have a Live Q&A webinar where you get to ask your questions of our guests. >> Sign up for the next one here: https://keepoptimising.com/webinar/ I look forward to helping you keep optimising your marketing very soon! Chloe Thomas, host of the show About our host: Chloe Thomas has been in marketing for over 15 years, she's the author of multiple best selling books on eCommerce and marketing, and the host of the award-winning UK top 5 marketing podcast, eCommerce MasterPlan. Join our email list: https://keepoptimising.com/