38. Selling on Etsy / How to Kickstart Your Etsy Store with Jess Van Den

Jess Van Den is a self employed silversmith. She has been making jewellery since 2008 when she started selling jewellery as a hobby and then turned it into a full time business in 2010. She specialises in eco sterling silver wedding rings. She works out of her solar powered home in Australia and she has a lot to teach us about selling on Etsy.    EPISODE RECAP   Will you tell everyone a little about yourself and how you got started in jewellery? (2:29) Was Etsy a no-brainer? (3:50) Was your business immediately successful? Were you getting sales right away? (6:22) Let’s talk about Etsy - tell us about your recommendations for having a financially viable product (10:01) Your specialty is wedding rings, right? (14:16) Tell us about SEO and your advice (16:01) How did you do your shop - did you do it all yourself or did you outsource? (20:23) We know photographs are so important. What are your tips for photos on Etsy? (22:08) What else can we do to make our shop look as professional as possible? (26:41) How do reviews work on Etsy? (29:44) Why we shouldn’t neglect the boring parts of the site? (34:51) Tell us about where people can get more information on your guides and support (36:43)   RESOURCES Epheriell Create & Thrive Jess Van Den Instagram Epheriell Instagram Create & Thrive Resources Set Up Shop Course     Find Jewellers Academy on Instagram and Facebook!