Kian Moini - 'Inside the design & launch of Sydney's newest aesthetic clinic' - #143

Episode 143 hosts Kian Moini, owner and operator of a newly launched aesthetic clinic called 'Q-Tox' in Sydney, Australia. We discuss the ups, downs and in-betweens of conceptualising and creating a new aesthetic clinic in a very competitive market - covering everything from the design and fit-out, signature scents, financing and recruitment. As a new entrepreneur in the space, Kian walks us through his journey from the initial concept to his imminent opening in October 2021 - creating an ultra-modern, injectables-only clinic that aims to stand out from the crowd. We cover: - The current injectables market in Australia, particular post-lockdown - Deciding on the location of the clinic and the advantages of building in a shopping mall - How to stand out form the crowd and the importance of doing your market research - Deciding when and what to outsource - Digital marketing, social media and the importance of adding your own personal touch - Tips for finding and retaining quality staff - Incorporating a plastic surgery referral service into an injectables clinic PATREON: Join our Patreon for on demand injectable and business education in addition to global networking opportunities with other injectors SUPPORT THE PODCAST: Click here if you enjoy listening to IA every week and would like to contribute to supporting the podcast CHECK OUT OUR SPECIAL OFFERS: Click here to browse our latest partner offers! CONTACT INFORMATION: Contact IA and other important links Subscribe to IA on Apple Podcasts Subscribe to IA on Spotify Follow Dr Jake on Instagram  Follow David on Instagram