012 United Breaks Guitars: A customer service message goes viral - Dave Carroll

In this special episode of the IABC Edmonton podcast, past president Marvin Polis interviews Dave Carroll about his iconic viral video United Breaks Guitars. As you’ll probably remember, Dave’s video caught the world by storm and became one of the top 10 videos that year on Time Magazine’s list of viral videos. Dave says it all started when United Airlines broke his expensive guitar and then mishandled the customer service. This is Dave’s story. You can learn more about Dave Carroll at: davecarrollmusic.com

Om Podcasten

The IABC Edmonton podcast is a great way to sharpen your professional skills in the world of corporate communications. Join IABC Edmonton Past President, Marvin Polis as he interviews experts in their field. Search for IABC Edmonton in iTunes, your podcast app, or SoundCloud.