Episode #012: The Need To Belong
Human Tech - Ein Podcast von Guthrie Weinschenk and Susan Weinschenk
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One of the powerful 7 Drivers of Motivation that Susan explores in her book "How To Get People To Do Stuff" is the Need To Belong. Why do we get on fights online? Why does it feel like our poltical process is broken? Why is the sales department at my company the worst? We talk about the huge effect the Need To Belong has on humans.
