#151 Sanctum: Where Fitness Ends and Transformation Begins. With Luuk Melisse

Sanctum co-founder Luuk Melisse on turning “workouts” into cathartic, communal rituals. Headphones, high-intensity movement, breathwork, sonic design, and emotional release create euphoria — and real connection. We unpack intuition-led hiring, scaling a nomadic brand, and why “make it ugly” sets you free.