427: Does Your Sales Team Know Your Strategy?
HBR IdeaCast - Ein Podcast von Harvard Business Review
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Frank Cespedes, HBS professor and author of "Aligning Strategy and Sales," explains how to get the front line on board.
HBR IdeaCast - Ein Podcast von Harvard Business Review
Frank Cespedes, HBS professor and author of "Aligning Strategy and Sales," explains how to get the front line on board.