Creating Your Own Money Magnet: Standing Out in Your Industry

Hi Sunshines!!!☀️Welcome back to another episode of The Gold Biz Podcast! This week, I'm super excited to chat with you about something close to my heart: creating your very own "money magnet" in the photography industry!  I can't stress enough how vital it is to have a crystal-clear signature offer and to spot those gaps in the industry. It's like a treasure hunt for your photography business! Do things differently, be a trailblazer, and offer something so unique that clients can't help but be drawn to your work like bees to honey. 🍯🐝  This is how you attract clients who not only appreciate your art but are more than happy to pay for it. 💸💕 In this episode, you will learn: Create a signature offer that sets you apart from others in the industry. Focus on mastering your signature offer instead of constantly adding new services. Identify gaps in the industry and find ways to fill them with your unique approach. Stand out by doing things differently and offering something that can't be found elsewhere. Get my lead magnet freebie HERE  to help grow your email list! You can also grab my workflow phase breakdown by texting "CONNECT" to 888-292-4864. Follow me on YouTube to get life updates, photography tips, and a ton of short clips full of information! Leave a review for a chance to be entered into this month’s giveaway!   Booking Bottleneck Quiz Here   🌻Timestamps🌻 0:00 Introduction to the importance of having a clear marketing message 1:00 Creating a signature offer to set yourself apart 3:00 Filling in industry gaps to provide unique value 6:00 Doing things differently to stand out 9:00 Avoiding attracting price shoppers 🎙️This episode was produced by Your CEO Studios

Om Podcasten

The Gold Biz Podcast is a conversational style show that aims to bring photographers straight to the point, actionable advice you can take and apply to your life and business. Each week you get a one on one episode with your host, Rachel Traxler, and an interview with an expert. Both are full of knowledge, laughs, and vulnerability - there to meet you where you're at, then help propel you forward! Rachel is a wedding photographer turned creative business entrepreneur. She has a passion for digital marketing and wants to help entrepreneurs and wedding photographers elevate their businesses to new heights. You can reach out to Rachel on Instagram - she would love to hear from you! @racheltraxler