We should temper our expectations for alternate meat, says Grey Silo Ventures
For years now, people – myself included – have been waiting for the advent, in earnest, of plant-based meats. Everyone loves a barbeque, but not the meat industry’s effect on the environment, our health, or the treatment of animals themselves. Alternatives have been coming to the shelf for years now, but the same problems persist – the taste is not quite the same as real meat, and the price is far too high to really compete.