Why Authenticity is the Key to More Sales in Your Business, Not Manipulation

Join Gary Rawding, owner of Symphony Home Improvement and Symphony Concrete Coatings, as well as founder and CEO of Rawding Consulting Group, as he shares his journey from being a musician to building multiple successful businesses. Learn about his pursuit of perfection, the power of authenticity, and how he leveraged his sales skills to grow his businesses to 7-figures. Discover Gary's tips for starting a business, knowing your numbers, and understanding why sales is an oral tradition.In this episode of Gathering The Kings Podcast with host Chaz Wolfe, you'll hear Gary's story of hard work and perseverance, and how he turned his passion into a successful career. He'll also discuss how AI can never replace authenticity, and how his culture has led to his success. With a hard work ethic and a focus on pursuing perfection, Gary has become a true master of his craft.Don't miss this opportunity to learn from one of the best in the business. Tune in now!During this episode, you will learn about;[01:52]  Intro to Gary and his businesses[08:00]  Growing up living in a ‘sales’ family’[15:57]  AI can never replace authenticity [16:43]  Pursuit of Perfection[23:50]   Sales is an oral tradition[26:06]  Your culture leads to your success[35:58]  How Gary started his first business[44:54]  Gary’s most important KPI[55:13]  How to connect with Gary  [56:43]  More information on Gathering The Kings Roundtable Mastermind Group Notable Quotes:"You don't have to do anything you don't want to do" - Gary Rawding“You don't just get there, there's no finish line. You just gotta keep going for it.” - Gary Rawding“I just want to create something that didn't exist before.” - Gary Rawding“We try to distance ourselves so much, but that human connection is the thing that matters.” - Gary Rawding“You learn how to make good decisions by making bad decisions.” - Gary Rawding“Instead of letting things happen to you, be intentional and make them happen.” - Gary RawdingLinks:Visit Gary's website at: https://www.rawdingconsultinggroup.com/Learn more about Symphony Concrete Coatings at: https://www.symphonyconcretecoatings.com/Check out the book "How to Win Friends & Influence People" by Dale Carnegie on Amazon at:https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034Chaz Wolfe (Host): Website:  www.gatheringthekings.comFacebook:  https://www.facebook.com/chazwolfe/Instagram:  https://www.instagram.com/gatheringthekings/LinkedIn:  https://www.linkedin.com/in/chaz-wolfe-86767054/TikTok:  https://www.tiktok.com/@chazwolfe_kingsIf you liked this episode, please LIKE, SUBSCRIBE, drop us a REVIEW, and share with your friends. We appreciate you, and your support enables us to keep bringing you the goods on the show!