Meg Pirie in conversation with Ruth Rands, founder of Herd

Fashion Roundtable's Meg Pirie is in conversation with Ruth Rands, founder of British knitwear brand Herd.    They discuss Ruth’s mission to bring heritage and quality back to British wool, with provenance at its heart. Ruth talks honestly about what is possible here in the UK, sourcing everything within 150 miles; how Kate Moss just bought one of her knits; and her long-term vision for her aspirational label.    https://www.herdwear.co  https://www.instagram.com/herdwear/