#24 Jasper Ribbers On How STR Operators With Hundreds Of Listings Choose Tech

In this episode I interview Jasper Ribbers, the CEO of Get Paid for Your Pad, co-founder of Short-Term Rental Legends and co-founder of Short-Term Rental Profit Academy.Success or struggle in the short-term rental industry right now is highly based on where your listings are in. Urban listings are struggling while traditional vacation destinations—especially secluded ones, are flourishing. Since everyone wants to leave the city, operators that have remote properties are seeing a huge influx of bookings and having a record year. As operators grow from a few units up to 50+ units, operators who work with Jasper and his partner Eric grow small business owners to the CEO of a large company. In order to scale, they have to take themselves out of the equation and leverage software that is available to them. They have to become more efficient, or there are other players who will take their market share. That’s where SaaS companies have an opportunity to help operators:Save timeOptimize task managementImprove their customer serviceIn this episode we talk about:what short-term rental operators are looking for in terms of tech,and what new tech companies can do to break into the inner circle. Timestamps:0:01 – An intro to Jasper Ribbers1:12 – The current situation for short-term rental operators4:00 – Connecting the community of short-term rental operators5:19 – Discussing new tech in the industry7:37 – The biggest software needs of operators10:35 – What the tech stack of larger operators looks like12:51 – How can new tech get into the inner circle15:00 – What kind of content is resonating with high-level operators?17:25 – Current trends in the STR industry Find all of Jasper's short-term rental resources at Get Paid For Your Pad, STR Mastermind and the Short-Term Renal Profit Academy. Or connect with Jasper Ribbers directly on Instagram.While you’re hereFollow Flying Cat Marketing on the following channels to get more tips, tactics and knowledge on content marketingVisual – YouTubeAudio – Flying Cat Marketing Podcast (Spotify) (Apple Podcasts) (Sticher)InstagramFacebookLinkedin