Howard Tiersky and Digital Customer Experiences

Digital is no longer optional. Customers expect excellent experiences no matter the touchpoint, and this especially includes digital. However, many companies fail to deliver digitally, and lack a strategy to improve it. Luckily, Howard Tiersky comes to the ExD studios to talk about his new book, "Winning Digital Customers." We talk about his beginnings as a cinema and directing student to helping some of the biggest brands in the world. A must-listen to episode and book for anyone struggling with bridging the digital divide.

Om Podcasten

This is experience by design, a podcast that brings new perspectives to the experiences we have everyday. Does standing in line always have to suck? Why are airports so uncomfortable? What does it mean to be loyal to a brand? Why do you love being connected but dislike feeling tethered to your smart phone? Can we train people to care about the climate? Join Sociologist Gary David and Anthropologist Adam Gamwell on an expedition to the frontiers of culture and business through the lens of human experience. We're here to make sense of the madness with leading psychologists, cognitive and social scientists, entrepreneurs, and business leaders.