Homewares in Eastern Europe

Euromonitor Podcasts - Ein Podcast von Euromonitor International

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The homewares market performed well in Eastern Europe in 2012, with stove top cookware taking the top spot in category sales. In homewares retailing, IKEA showed strong growth as a result of diversified product lines at affordable prices. Counterfeit items, created to look like popular brands, pose a threat; however, homewares will continue modest growth and reach pre-crisis levels by 2016-2017.

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