Hockey Culture in China and the NHL's Uncertainty in the Country

China’s government is investing into the growth of hockey’s popularity in the country with the 2022 Beijing Olympics right around the corner. However, the stance of National Hockey League (NHL) remains uncertain in the country due to its decision not to let its players participate in the PyeongChang Olympics in 2018. Missing out on another Olympics could negatively affect the NHL’s overall appeal among Asian audiences, especially with the NHL’s recent drive to establish global interest that i...