Coca-Cola Buying Costa Coffee: What does this Mean for the Industry?

The Coca-Cola Company’s US$5.1 billion acquisition of UK coffee shop chain Costa Coffee is bold departure for the company, marking an ambitious push into both hot coffee and into directly operating away-from-home brands. In this podcast, Michael Schaefer, Euromonitor International’s Global Lead for Food & Beverage, discusses Coca-Cola’s motivations, implications for the broader drinks industry, and potential future developments.