Behavioural Economics with Dr Brendan Markey-Towler

Behavioural economics integrates economics and psychology. Arguably it offers a better understanding of economic behaviour and can help us develop more effective government policies. You’ve probably heard about the concept of a “nudge”, which is straight out of behavioural economics. Dr Brendan Markey-Towler of Behaviour Innovation discusses behavioural economics with Economics Explained host Gene Tunny in this episode.