Ten years ago Rasmus Cort needed a vocation. He was in his 20s and living in Denmark, his home. That's when his stepfather introduced him to a tattoo artist.Fast forward to 2023, and Cort is co-owner of five tattoo shops — four in Denmark and one in Los Angeles — and a direct-to-consumer provider of tattoo skincare products.He's found his vocation.I first interviewed Cort in 2020 when we discussed Sorry Mom, the skincare line. We recently hooked up again, this time addressing Iron & Ink, his tattoo chain.For an edited and condensed transcript with embedded audio, see: https://pec-ly.com/?6oVWFor all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts******The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. http://www.practicalecommerce.com