My 8-Step Ecommerce Hiring Process

This episode continues my masterclass series on ecommerce entrepreneurship. Thus far in 2025 I've addressed branding and profitability. For this installment, I'll focus on hiring, specifically for marketing, operations, and product personnel. I launched Beadbrand over a decade ago and have hired plenty of employees. Mistakes can be hugely expensive. I now apply eight steps to ensure the right employee at the right time. I explain my process here. For an edited and condensed transcript with...