Montana Knife Co Blends Craft with Scale

Ecommerce Conversations - Ein Podcast von Practical Ecommerce - Freitags

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Montana Knife Company launched in 2020 in a two-car garage near Missoula. One co-founder is a certified “Master Bladesmith” who has produced handmade knives since he was 11. The other, Brandon Horoho, is a seasoned digital marketer and ecommerce pro. Combined, the entrepreneurs prove the value of craftsmanship at scale marketed directly to consumers. Business is booming, and the company will soon move into a 50,000 ft. manufacturing facility. In this episode, Brandon shares the company’s or...

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