17 - How growth loops can improve word-of-mouth (With Ognjen Bošković, Growth Lead at CXL)
Ognjen Bošković is the Growth Lead at CXL. He is super passionate about Growth Marketing, Growth Loops, Product-Led Growth and everything else related to how your product/service can grow with the help of your customers.In this episode we talked about:What is the difference between Demand Generation and Growth Marketing?Can all SaaS companies work with Product-Led Growth and how do you make it work?How do you create a solid Growth Loop and what are some examples from CXL?What is the best way ...