"Do you want to sell price, or do you want to sell value?" - Daily Dose Minisode

"Selling price is a race to the bottom. How many times have I been talking about Made to Do This in the launch and somebody says something about price, and I'm thinking to myself, you just told me you can't afford it. And I'm trying to save you from wasting $500 on a DIY class, that's actually now expensive, because I'm certain you won't get what you want from it. People do not complete those programs. So I can make a race to the bottom, passive income it up and just make tons of money off of subscriptions and things that people get no transformation from. But I'm good with price and where are you really making a transformation. So it is about standing for value." - Join Cathy and Sheri Salata for a free live workshop July 29th @ 5 pm PST! https://cathyheller.com/sheri Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit podcastchoices.com/adchoices

Om Podcasten

Life is too short to be building someone else's dream. On the Cathy Heller Podcast, top ranking podcast host, business and spiritual coach, and bestselling author Cathy Heller gives you the tools to change your frequency, allow in new possibilities, and become the director of your life. You'll learn how to get unstuck from your fears and self doubt, find your confidence, change your subconscious program, shift your mindset, and build an abundant dream life where you can make an impact and get paid to be authentically you.  This show features coaching calls and heart-to-heart conversations with successful authors, celebrities, entrepreneurs, spiritual leaders, experts, and everyday heroes about what led them to the biggest moments in their lives, and how you too can create a new reality that you can't wait to wake up to every single day.  You've got so much to contribute and Cathy is here to help you do it.  Follow Cathy @cathy.heller on Instagram for daily sparks of inspiration.  Subscribe to the Cathy Heller Podcast and share the show with someone who needs to hear it.