Disrupt through great service

In an increasingly globalized and digitalized world, consumers are bombarded by choice. Where once price was all important, in most industries this factor is no longer sufficient for brands to differentiate from their competitors. So, where can you find that key competitive edge? The answer is customer service. With everything from process to communication, Alfredo Fraile, Chief New Business Development Officer at Saffron, gives actionable tips on how to build customer loyalty through excellent service.

Om Podcasten

In this podcast we will share the most important insights that we have gathered from several decades of working closely with some of the world's most disruptive brands. We will show how every business, start-up to enterprise, can design its brand using disruptive thought and action. From how-to sessions with members of our executive team, to conversations with our clients, learn first hand how to position your brand to compete with disruptive challengers - and to challenge and disrupt yourself.