Sharks, Ice Cream, and a Revolutionary Marketing Odyssey

Welcome to the wild ride that is episode #157 of Crowdfunding Nerds! Ever wondered what links sharks, ice cream, World of Warcraft, and marketing? Prepare to be enlightened. Your hosts, Andrew, Sean, and our special guest, Rick, will take you on a journey that melds humor, curiosity, and invaluable insights.  We'll dive into a unique blend of marketing strategies, examined through a scientific lens that promises to revolutionize your approach. We navigate the thrilling world of trading card games, explore the legal labyrinth surrounding game creators, and delve into the importance of community engagement.  Sean will guide us through the crucial aspect of accurate data interpretation, while Andrew shares his vision for the future of his game 'Deliverance.' As we near the end, we'll discuss the importance of persistence and the art of ignoring trolls. So buckle up, and let's get nerdy!   Links to check out: Affirming-the-Consequent: https://www.logicallyfallacious.com/logicalfallacies/Affirming-the-ConsequentDeliverance on BGG: https://boardgamegeek.com/boardgame/273814/deliveranceRoyal Road: https://www.royalroad.com/The Scientific Method: https://www.sciencebuddies.org/science-fair-projects/science-fair/steps-of-the-scientific-method   Timestamps:- 00:01: Sharks, Ice Cream & World of Warcraft- 00:40: Dragon Ball Z & Marketing Levels- 00:49: Introductions & SEO Expertise- 01:18: Scientific Method in Marketing- 02:04: Trading Card Game Market- 08:26: Deliverance's Popularity & Community Engagement - 16:04: Data Interpretation in Scientific Research- 21:42: Applying the Scientific Method to Marketing- 35:06: Avoiding Over-Analysis in Marketing- 39:06: Understanding Customer Behavior- 48:06: Deliverance: Kickstarter Strategy- 51:19: Persistence in the Creator's Journey- 59:58: Ignoring the Trolls - 1:07:17: Conclusion & Farewell Wishes

Om Podcasten

Success on Kickstarter, and other crowdfunding sites, has everything to do with the quality of marketing carried out before your campaign goes live. In 2020, Crowdfunding Nerds have helped 22 board game campaigns meet their funding goals, with 18 funded on the very first day of their launch. Seventeen of these Kickstarter campaigns have been from first-time creators who couldn’t piggyback on past achievements. We are here to help you with your crowdfunding journey using real-world examples from our clients. Know what's working and what is not in today's market. Buckle up; it's about to get nerdy.