How To Stand Out On Kickstarter w/ Marco Pecota

Marco Pecota of Raybox Games joins the Crowdunding Nerds to discuss marketing games through combining themes. 00:04:01 – First Games Marco Has Ever Played00:05:13 – What Did You Learn From Running Multiple Kickstarters?00:11:50 – How To Stand Out On Kickstarter00:18:07 – A Solid Theme Helps With Marketing00:19:12 – Appealing To Board Game Collectors00:20:47 – Consider Adding Miniatures To Your Game00:25:03 – Don’t Create Expansions...?00:29:30 – How To Market Pledges With Miniatures00:31:33 – Marco's Dos & Don’ts Of Organic Facebook Group Marketing00:39:26 – Making A Game For Others Vs Making A Game For Yourself00:43:22 – Getting Advice From The Industry Is Key00:50:58 – The Type Of Games That Work Well On Kickstarter00:54:19 = Do You Need A Marketing Agency To Run A Kickstarter? Shownotes Escape from Stalingrad Z - https://www.kickstarter.com/projects/legionsofsteel/escape-from-stalingrad-z?ref=3018k4 Sleeping Gods: Distant Skies - https://gamefound.com/projects/red-raven-games/sleeping-gods-distant-skies

Om Podcasten

Success on Kickstarter, and other crowdfunding sites, has everything to do with the quality of marketing carried out before your campaign goes live. In 2020, Crowdfunding Nerds have helped 22 board game campaigns meet their funding goals, with 18 funded on the very first day of their launch. Seventeen of these Kickstarter campaigns have been from first-time creators who couldn’t piggyback on past achievements. We are here to help you with your crowdfunding journey using real-world examples from our clients. Know what's working and what is not in today's market. Buckle up; it's about to get nerdy.