Talking type that melts in your heart (not in your hand) with Steffi Marty.

This week, host Charles Nix sits down with Steffi Marty, the Global Director of Brand Identity and Design for Mars Snacking. If that sounds abstract, you probably know the brands she oversees: the Mars Bar, Snickers, Skittles, and M&M's. Charles and Steffi collaborated on a new typeface for M&M's, released last year, and the two discuss the joys and challenges of managing such beloved and personal brands, why typography is crucial to that, and what she calls a "ruthless discipline to weed out the things that are unnecessary.” Heading to SXSW? Don't miss a live recording of this very podcast! Join us March 13 at 3pm; register here: mntype.co/sxsw

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We live in a world awash in typography - whether we realize it or not. From the road signs that lead us home to the phones in our pockets, typography is front and center in nearly every waking moment of our day. Come meet the people and hear the stories behind the letters that shape our world.