How To Craft A Strategy To Make Money And Keep Money In Your Business

If your strategy only covers sales and marketing, you have a sales and marketing plan, not a business strategy.Key TakeawayAn effective strategy is dynamic and evolving. And comprehensive. It's about ensuring that every part of your business is aligned and moving toward your goal. In This EpisodeThe myth of sales and marketingRedefining how you think about strategyPicking the right strategy for the right phase of your businessHow to build a comprehensive strategyYour leadership role in implementing the strategyLinksClick here to run your own DIY Diagnostic as the first step in your strategy build.