Episode 129: Customer Experience and Digital Transformation
This episode, Jez and Dave are joined by Michael Krigsman, publisher of CXOTalk, for a discussion on the impact the customer has on digital transformation. Michael emphasizes why thoroughly understanding your customer puts you in a better place to create effective products and implement ideas that ultimately result in closing sales. The more data you have on your customers, the better customer experience can be created, and the pandemic revealed many examples of this. Give this episode a listen to find out why Michael transitioned from consulting into the podcast space and more about his thoughts on business disruption in the world today.