Bringing Consumer Insights to Heritage Brands

In this episode of the CGF Sustainability Podcast, host Louise Chester speaks to Geoff Painter, Chief Insights Officer at Pladis, a company which is best known for its diverse portfolio of brands that have been loved for generations. Geoff shares more about the top trends shaping the industry today, how the company has used these insights to their advantage to stay so successful after all these years.

Om Podcasten

The CGF Podcast welcomes guests from inside and outside the organisation and membership to discuss challenges facing the consumer goods industry, people and planet. During the series, we will cover topics such as plastics, forced labour, climate change, consumer health, transparency, data accuracy, food safety, sustainable supply chains, and everything in between.