The Birth of a Building
CFO Bookshelf - Ein Podcast von Mark Gandy - Samstags
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When Walter Chrysler built his New York skyscraper in the early 1930s, his critics stated the building was a monument created for himself. The same comment could have been applied to John Jakob Raskob's justification for building The Empire State Building.In this book club-style conversation, John Coe and I dissect the book, The Birth of a Building. The author's book addresses how a book is conceived, financed, designed, and constructed. Unlike Chrysler and Raskob, this book starts with a pur...