Sean Higgins from Future Proof Insights on how it uses neuroscience to help the promotion of brands

Business Matters with Karl Fitzpatrick - Ein Podcast von Karl Fitzpatrick - Samstags

Kategorien:

Sean Higgins from Future Proof Insights joins Karl Fitzpatrick to discuss how the business uses neuroscience to determine consumers’ reaction to brands, how neuroscience often provides a more accurate representation of brand perception and why sustainability is not influencing consumer purchasing decisions. Hosted on Acast. See acast.com/privacy for more information.

Visit the podcast's native language site