The celebrities investing in alcohol brands

Business Daily - Ein Podcast von BBC World Service

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We're in Hollywood, where a rising number of stars are putting their names on wine and liquor products. Is it a sensible investment? Or is the market reaching saturation point? Reporter KJ Matthews speaks to Bethenny Frankel, businesswoman, philanthropist and star of The Real Housewives of New York. She launched a pre-packaged margarita line, named Skinnygirl Margarita, in 2009.Plus we explore the potential of the growing non-alcoholic market for celebrities.Presenter: KJ Matthews Producers: KJ Matthews and Helen Thomas(Image: Bethenny Frankel giving a demonstration 2014. Credit: Getty Images)

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