#96: There’s Been A Murder! How Did This Small Business Die? (Special Halloween Episode with Don & J.J.)

Tune in for this special Halloween “whodunnit” murder mystery episode! Like so many small businesses, Penelope Featherbottom’s business has died. The doors have closed and all that’s left is the carnage of what used to be a thriving soap business. When Business Detective Dr. J.J. Peterson (host of the Marketing Made Simple Podcast) arrives on the scene, he helps Don piece together clues to solve this dreadful mystery so that it never happens to anyone else.   Was the cause of death a mission statement that nobody cared about? Or was it pushy sales tactics and a confusing marketing message? J.J. investigates the tragedy using Business Made Simple’s 6-step framework, finally uncovering the culprit that killed Penelope’s business. Listen in to discover the cause of this horror so that it never happens to you!   --   PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS AND GET A PROVEN 6-STEP PLAN FOR GROWTH THAN CAN HELP SAVE YOUR BUSINESS FROM AN EARLY DEMISE: GrowYourSmallBusiness.com   SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast    GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com   FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

Om Podcasten

Welcome to the Business Made Simple Podcast where we coach you to build your business like an airplane. The cockpit is your leadership. The body is your overhead. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow. If you build the six parts of your business correctly it will fly far and fast. Every week we help a business owner just like you optimize their airplane.