018 | The Deliverables Of Brand Strategy [The Definitive Guide]
Brand Master Podcast - Ein Podcast von Stephen Houraghan

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In this episode, I’m going to show you the three levels of brand deliverables and the 23 individual elements you need to consider. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ With that, here’s what you’re going to learn: First, I’m going to show you how planning deliverables and execution deliverables differ and why you need to decide your position. I’ll highlight your customer journey and why it’s critical for you to decide the role you’ll play in that journey. Then, section by section, element by elements, I’ll go through the 23 branding deliverables you need to consider if you are providing brand strategy to your clients. From poisoning to personality, messaging to brand Identity, marketing strategy to content execution, I’ll cover everything your audience will be thinking about, and things they won’t. By the end of this episode, you’ll have a clear understanding of where you’re audience is going, what they’ll need and what role you’ll play in those deliverables. Want to dive deeper? Check out the full article below. http://brandmasteracademy.com/brand-strategy-deliverables/ For more brand strategy resources and downloads visit https://brandmasteracademy.com/