Ep. 95: Susan McLeary

Today we’re catching up with our very first BB Podcast guest ever! Join us for a conversation with Susan McLeary aka Passionflower Sue — author, educator, wearable florals innovator, and self-appointed corsage ambassador.  A few of the things we're chatting about in this episode: the process of writing a book her curiosity around figuring out sticking points in the floral industry and how to improve or solve them the ebb and flow of business dreams she’s realized and business changes that have happened in the 5 years since we last chatted on the BB Podcast choosing what feels most aligned with who you are rather than leaning into traditional success markers how she stays inspired finding, testing, and introducing unique items to the profession as floral mechanics why she deliberately rejects the idea of holding onto ideas seeing shortages of product as a catalyst for experimentation LINKS MENTIONED IN EPISODE 95: Francoise Weeks Hitomi Gilliam AIFD Erin Benzakein | Floret Julie Tobi Carlota Flower Lab Madrid Flower School Azuma Makoto Maurice Harris | Bloom & Plume The Wild Mother | SendFlowersTo project Oasis cold glue AIFD Conference 2022 FOLLOW + LEARN FROM SUE MCLEARY HERE: Website Instagram Today's Episode is brought to you by: EveryStem EveryStem was created because software has the power to change the way you price and order flowers for a profit. A SPECIAL OFFER FOR BB PODCAST LISTENERS:  Grab our free checklist of The Top 10 Profit Pitfalls to Avoid in Your Business and we’ll send you a code for a free month of EveryStem florist software. Co-Hosts: Amy McGee (Botanical Brouhaha) and Maggie Bailey (Bramble & Bee) BB Podcast Sound Engineer: Grayson McGee Music & Voiceovers: Landon McGee  

Om Podcasten

Do you own a flower business or dream of starting one? Are you looking for practical floral design tips? Ever wonder how other florists run their businesses? Or maybe you’re a farmer florist building a flower farm and floral design business at the same time? You’ve landed in the right place! At the BB Podcast, we serve floral designers, farmer florists, flower shop owners, and aspiring florists by diving into practical tips and insider information from real working florists, floral educators, flower growers, and floral industry vendors to help you find the tools you need to start, run, and grow your flower business. We like to mix it up! Do you prefer hearing real-life stories or diving into specific flower business topics? Either way, we’ve got you covered. Listen to our storytelling episodes featuring floral professionals sharing the details of starting and running their flower businesses. So many stories just waiting for you to dig in and learn from those who are doing what you want to do! Browse our topic-specific interviews where you can expect everything from conversations on marketing, staffing, and floral software to pain points like finding your mojo or listening to your intuition in business. Amy McGee, Botanical Brouhaha founder, brings years of relationship building with floral designers, farmer florists, and floral professionals to the table and invites you to pull up a chair for the conversations where you’ll learn and be inspired by the nitty gritty transparency of the questions she asks. The BB Podcast is co-hosted by Natalie Gill, owner of Native Poppy.