Ep. 85: Sarah Diligent (Floribunda Rose)

Today we’re visiting with Sarah Diligent, owner of Floribunda Rose in Hampshire, England.  Sarah describes herself as a Flowerist, author, and teacher. She believes deeply in the value of British flowers and her interest in sustainable floristry inspired her to write A Guide to Floral Mechanics with William Mazuch. Grab a seat and join us as we talk about: the surprising reason she started her own floral business her unique business-building experience with a private tutor the advantages she finds in designing with local grown flowers following her intuition regarding the use of floral foam and how she transitioned away from using it her experience writing a book from idea conception to printing and selling her commitment to elevating British Grown Flowers to a luxury product LINKS MENTIONED IN EPISODE 85: Green & Gorgeous The Garden Gate Flower Co. Buckets of Blooms Flowers From the Farm New Covent Flower Market GB Foliage British Flower Week Kickstarter GF Smith Paper Shane Connolly LEARN MORE ABOUT FLORIBUNDA ROSE HERE: Website | Instagram | Facebook | Floribunda Rose Flower School Sarah's Private Facebook Group: Eco Friendly Florists & Flower Growers Collective  This Facebook group is a friendly & supportive place for florists & flower growers who have an interest in using British (or home grown) flowers, ‘green’ floristry techniques and are interested in generally reducing our collective carbon footprint. A place to shout out for an extra set of hands or to borrow or swap floristry related equipment/paraphernalia. This is also a place to ask questions, support one another & help one another out. Click Here to join.   Today’s episode is brought to you by: BLOOM TRUST CO.  Looking for floral resources you can trust and a safe place to ask questions? Check out the carefully vetted and curated resources available at Bloom Trust Co.  Host: Amy McGee (Botanical Brouhaha) BB+ Podcast Sound Engineer: Grayson McGee Music Written & Performed by: Landon McGee

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Do you own a flower business or dream of starting one? Are you looking for practical floral design tips? Ever wonder how other florists run their businesses? Or maybe you’re a farmer florist building a flower farm and floral design business at the same time? You’ve landed in the right place! At the BB Podcast, we serve floral designers, farmer florists, flower shop owners, and aspiring florists by diving into practical tips and insider information from real working florists, floral educators, flower growers, and floral industry vendors to help you find the tools you need to start, run, and grow your flower business. We like to mix it up! Do you prefer hearing real-life stories or diving into specific flower business topics? Either way, we’ve got you covered. Listen to our storytelling episodes featuring floral professionals sharing the details of starting and running their flower businesses. So many stories just waiting for you to dig in and learn from those who are doing what you want to do! Browse our topic-specific interviews where you can expect everything from conversations on marketing, staffing, and floral software to pain points like finding your mojo or listening to your intuition in business. Amy McGee, Botanical Brouhaha founder, brings years of relationship building with floral designers, farmer florists, and floral professionals to the table and invites you to pull up a chair for the conversations where you’ll learn and be inspired by the nitty gritty transparency of the questions she asks. The BB Podcast is co-hosted by Natalie Gill, owner of Native Poppy.