091 | Using Video Content For Branding And To Grow Your Business | Benefits Of Attention And Influence | Zack Scriven

Manuj Aggarwal and Zack Scriven discuss how good content aids to the success of a business, what it takes to create good video content, and how to promote it. 

What are you waiting for? Tune In Now!

In this episode, we will learn about:

• How to make engaging videos
• Making a good quality video 
• How to predict whether a video will be viral or not
• Promoting video content in LinkedIn
• How to build your audience with good quality video content
• How to generate video content ideas
• Leveraging the power of social media and how not to get addicted to them 

About

Industrial automation engineer by trade and video content creator by heart, Zack Scriven is a video marketing entrepreneur and thought leader. He is the founder and leads content creator of Zack Scriven Media, a company dedicated to creating engaging videos for education, motivation, and brand-building. Zack designed "Crush LinkedIn Video," an online course to help anyone go from zero to sixty with LinkedIn Video. Before making video content creation a career, Zack Scriven worked as a Sr. Control Systems Engineer. Largely unfulfilled, he found himself spending more time dabbling with YouTube. In February 2018, he posted his first video to LinkedIn where it received much attention. Zack continued creating content around the industrial automation niche on YouTube and LinkedIn. He became intensely interested in what engaged and what didn't—perfecting a formula that he knew would be of value to others. Just a few months later, Zack would leave his day job and devote himself entirely to his passion. Today, Zack regularly travels all over the U.S. attending LinkedIn Local Networking Events. He has been sponsored by several brands to speak at conferences in Las Vegas, Dallas, Dubai, and South Africa. Zack Scriven looks forward to continuing this exciting journey—leading the charge in Digital Transformation. 

Education/Experience 

Zack Scriven graduated as aerospace, astronautical, aeronautic engineer from California State Polytechnic University-Pomona in 2012. He has been a Sr. Control system engineer of SOFFA Electric Inc, a control system integrator at Vertech in California, system integrator at WaterHammer Inc and Airbnb host. Currently, he is LinkedIn Influencer, a freelance industrial programmer and founder and creator of Zack Scriven Media. 

Accomplishments

Zack has an ignition gold certification in inductive automation. 

Obstacles Overcame 

Zack was largely unfulfilled by his trade as an engineer. He overcame a difficult start into what was called his new life by constant zeal and passion for creating content. His first video content announced him on YouTube, and since then, Zack has never looked back in becoming a well-known video marketing entrepreneur. 

Fun facts 

Zack indulges his passion for creating useful content for education, motivation, and brand-building purposes. 

Links & Mentions From This Episode:

• Zack's Linkedin: https://www.linkedin.com/in/zackscriven
• Zack's Youtube: Zackscriven Media
• Zack's Website: https://www.zackscriven.com/
• TetraNoodle consulting services: https://innerget.com
• TetraNoodle professional Training: https://courses.tetranoodle.com 

Thanks for Tuning In!

Thanks so much for being with us this week. 

Have some feedback you'd like to share? Please leave a note in the comments section! Enjoyed the episode? Kindly share it with your friends.

Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Bootstrapping Your Dreams Show!"