How to Transform Your Brand with The Power of a Great Name - BM413

Are you curious how to transform your right and elevate your book's success? Tune in as I chat with Alexandra Watkins, the creative force behind the naming firm Eat My Words, and author of the Inc. Magazine top ten marketing book, "Hello, My Name is Awesome." In this insightful episode, we delve into the crucial role branding plays for nonfiction authors, offering practical advice and innovative strategies to enhance your book's visibility and appeal.Key Takeaways:Strong Brand Essentials: Understand the importance of a cohesive brand across all your platforms for a strong, recognizable identity.The Magic of Monikers: Discover the impact of catchy, memorable names and how they can distinguish your work.Navigating Rebranding: Gain insights into effective rebranding strategies to stay relevant across various niches.Book as a Marketing Tool: Learn how to leverage your book for broader opportunities and enhance visibility.Innovative Promotion Tactics: Uncover creative ideas for promotional campaigns to captivate your audience.Don't miss this opportunity to learn from Alexandra Watkins and discover how strategic branding can transform your book into a success. Tune in and apply these strategies to your book marketing plan! Here's how to connect with Alexandra:Website: EatMyWords.comInstagram: Eat My Words names*************************************************************************Sponsored by Aviva Publishing. For over 30 years we've dedicated ourselves to support nonfiction authors on their journey to publish and sell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Let's brainstorm the best ways to help you sell your book in bulk!*************************************************************************

Om Podcasten

Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.