The Daily: What People Do on Social Media, TikTok Goes Traditional, and Getting Paid to Watch Social Ads | Sep 14, 2023
Behind the Numbers: an EMARKETER Podcast - Ein Podcast von eMarketer
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On today's podcast episode, we discuss how advertisers should adjust their plans based on social video time's slowing growth, whether people will spend more social media time on connected TVs, and the ratio between ad spend and time spent on social networks. "In Other News," we talk about whether TikTok can become a more traditional social network and getting paid to watch ads on a new socially conscious social media app. Tune in to the discussion with our analyst Debra Aho Williamson. Follow us on Instagram at: https://www.instagram.com/behindthenumbers_podcast/ For sponsorship opportunities contact us:[email protected] For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at [email protected] For a transcript of this episode click here: https://www.insiderintelligence.com/content/podcast-daily-what-people-do-on-social-media-tiktok-goes-traditional-getting-paid-watch-social-ads © 2023 Insider Intelligence Unlock unlimited opportunities that reach consumers everywhere with Awin's affiliate marketing platform. Choose which partners best match your marketing objectives. Control costs by defining how you pay them. And customize your program to mirror your unique goals. Consider Awin your full customer journey marketing partner to drive growth.