The Daily: What Google’s U-Turn on 3rd Party Cookies Means for Marketers, Cookie vs. Cookieless Going Forward, and More | Aug 6, 2024

Behind the Numbers: an EMARKETER Podcast - Ein Podcast von eMarketer

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On today's podcast episode, we discuss how Google might present its third-party cookie opt-in to Chrome users, what cookie and cookieless traffic will look like in the future, and what the next move for marketers should be. Tune in to the discussion with host Marcus Johnson and analyst Evelyn Mitchell-Wolf.   Follow us on Instagram at:  https://www.instagram.com/emarketer/   For sponsorship opportunities contact us:[email protected] For more information visit:  https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at [email protected]    For a transcript of this episode click here:  https://www.emarketer.com/content/podcast-daily-what-google-uturn-3rd-party-cookies-means-marketers-cookie-vs-cookieless-going-forward   © 2024 EMARKETER

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