The Daily: Very Specific 2023 Predictions—Amazon Redefines Ads, BeReal’s Revenue Model, and TV Measurement | Dec 20, 2022
Behind the Numbers: an EMARKETER Podcast - Ein Podcast von EMARKETER

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On today's episode, we discuss some predictions for 2023 that are too specific to be 100% certain but could still come true, including: what will happen with TV ad measurement's single currency, how BeReal will make money, how Amazon will redefine advertising, what a Walmart+ and Paramount+ tie-up would look like, and more. Tune in to the discussion with our analysts Debra Aho Williamson, Andrew Lipsman, and Paul Verna. Follow us on Instagram at: https://www.instagram.com/behindthenumbers_podcast/ For sponsorship opportunities contact us:[email protected] For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at [email protected] © 2022 Insider Intelligence Tinuiti is the largest independent performance marketing firm across Streaming TV and the Triopoly of Google, Meta, Amazon, with over 1,200 employees and $3 billion in digital media under management. Tinuiti has industry-leading expertise in search, social, Amazon and marketplaces, addressable TV and mobile apps, Lifecycle Marketing, and more.