The Daily: ’The Great Realignment,’ Reels vs. TikTok Engagement, and AVOD to Overtake TV ads? | Sep 19, 2022
Behind the Numbers: an EMARKETER Podcast - Ein Podcast von EMARKETER

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On today's episode, we discuss what to note about TikTok's ascent, how much time on social media is spent watching video, and the discrepancy between TV and connected TV ad spend. "In Other News," we talk about how Instagram Reels' engagement stacks up against TikTok's and whether ad-supported video-on-demand (AVOD) ad spending can overtake traditional TV ad spend by 2025. Tune in to the discussion with our analysts Jasmine Enberg and Paul Verna. For sponsorship opportunities contact us:[email protected] For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at [email protected] © 2022 Insider Intelligence