The Ad Platform: Reaching Ad Blocking Users With Acceptable Ads | Jun 9, 2021
Behind the Numbers: an EMARKETER Podcast - Ein Podcast von EMARKETER

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The hype around ad blocking may have died down, but plenty of internet users are still taking steps to avoid ads. Marty Krátky-Katz, co-founder and CEO at ad block revenue recovery firm Blockthrough, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss why some internet users block ads, what types of ad experiences are considered the most annoying, and how publishers' approach to monetizing ad blocking users has changed over the years. For sponsorship opportunities contact us: [email protected]. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at [email protected]